Five Simple And Effective Ideas For Hotel Blog Content
Every tourist business in the Canary Islands needs a blog that is regularly updated with attractive photos and useful local information.
Google has changed the way it rates websites in the last year: Sites with regular updates of new content do better than static sites. An embedded blog is the easiest way to refresh your website.
Here are five great content ideas for tourist website in the Canary Islands:
The best five restaurants within walking distance of your hotel
Most hotel guests spend most of their time close to their hotel or apartments. When they go out to eat most of them walk to a nearby restaurant but don’t know which are the best ones.
A blog post containing the five top restaurants within easy walking distance of your hotel is the perfect way to help your guests. Include directions on how to get there and link to a Google map showing each restaurant’s exact location (great for SEO).
Answers to the five most common questions your guests ask your receptionist
Your guests probably ask the same questions repeatedly at your reception desk. Why not answer the five most common questions on your blog, creating a separate post for each one. This not only helps your guests, but is also a great way of letting them know about your blog.
Interviews with happy customers
Offer satisfied customers a free meal in exchange for an interview about the holiday in your hotel. Take some quality photos of them enjoying the facilities and publish the interview as a blog post. There is nothing better for social media engagement than showing real people enjoying your facilities.
The recipe for your bar’s most successful cocktail
Do your guests love the mojitos, or are they fans of your barman’s own creations. Why not share the recipe with your blog readers and Facebook fans, along with a great photo of people enjoying their drinks. You can even include a how to video showing people exactly how to prepare it.
Beach Tips
Does the beach closest to your hotel have a good bar or restaurant? Is there an excellent place to snorkelling that your guests would never find without your help? Where is the best place to sit to watch the sunset? Provide your guests with useful tips about the nearest beach so that they can benefit from your local knowledge. Sharing secrets encourages loyalty.
For more on social media and the Canary Island tourist industry, please visit Canary Content's blog.